Learn more about the academic programs we are delivering in Summer 2025. If you have any questions about part-time studies, please contact us.
Learners are introduced to the basic principles and practices of business research and learn to effectively apply the tools, techniques, and methodologies through conducting a number of topically relevant research studies. Research areas covered include the research method, problem definition, exploratory research, secondary data research, primary data research methods, sample design and procedure, data analysis, and report preparation and presentation.