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Learn more about the academic programs we are delivering in Summer 2025. If you have any questions about part-time studies, please contact us.

 

Effective Selling

BMT545

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BMT545 - Effective Selling

This course provides background, introduces concepts and develops the skills necessary for a professional salesperson to succeed in the age of information and communications technology, trust and relationships. It focuses on the critical aspects of professional selling including: consumer psychology, developing customer relationships, the sales cycle, the impact of technology to enable sales practices, powerful presentations, and developing your value proposition.

The course takes a theoretical, industry and applied approach to the class.


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