Learn more about the academic programs we are delivering in Summer 2025. If you have any questions about part-time studies, please contact us.
This subject explores the technologies and workings behind digital communications and social media platforms. Beginning with a short history on group communication through technology, the course moves onto hands-on experience with digital, social media, marketing and analytics platforms. Following industry best practices and standardized processes, students apply their knowledge to develop marketing programs using industry recognized tools.