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Learn more about the academic programs we are delivering in Fall 2025. If you have any questions about part-time studies, please contact us.

 

Digital Media Applications

SEM235

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SEM235 - Digital Media Applications

Digital and Media Applications examines the significant role of technology in animating events and amplifying social media campaigns. Students learn about the importance of marketing content strategy and create digital video content for online event promotion and social networks. As a vital part of the event marketing campaign, students will learn how to create, promote, and engage users with online video content. Students will explore digital marketing strategy, sharable video content, storyboarding, and videography through real-world examples. This course also introduces students to various established and emerging event-related technologies. Students will create a professional online portfolio that showcases their work.


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